Survey Services
When well-constructed survey information is used in the strategic decision making process, your ability to improve productivity, performance and overall return on investment (ROI) is enhanced and supported by empirical data.
But before you conduct a survey, it’s critical to assess your organization’s readiness. Ask yourself the following questions before initiating a survey:
- Will you commit the necessary time and resources to effectively conduct the survey?
- Will you listen to and take seriously the information that is obtained in the survey?
- Will you address any problems, concerns or issues identified in a survey?
- Will you continue the survey process on a regular basis in the future?
How we can help
At RSM McGladrey, our consultants customize a survey process that addresses the specific needs of your organization. We design surveys for a number of areas, including:
- Competitive compensation levels
- Operational and staffing benchmarks
- Board compensation
- Employee attitude and engagement
- Customer preferences
- Operational reviews
- Market positioning
- Response to regulations
- Pricing and customer service practices
To effectively gather the information you need to know, our consultants help design and construct a survey vehicle that is aligned with your business objectives.
We partner with you to determine a method that leverages technology and maximizes ROI — whether it’s a web-based survey or face-to-face interviews. The most common components of our survey process are:
- Survey instrument design and development
- Survey administration
- Data tabulation and analysis
- Management report development
- Action plan development and implementation
Using state-of-the-art technology and proprietary methodology, we analyze and confirm participant responses, identify outliers and develop aggregate responses.
There are several benefits to conducting a survey:
- Unbiased information gathering, based on specific business objectives, provides valuable insights that drive ROI.
- Surveys provide benchmarks,which establish baseline comparisons for benchmarking progress and future success.
- Comparison to industry information and trends enables you to better understand your organization’s relative positioning and market opportunities.
Why RSM McGladrey
Because we have experiencewith hundreds of organizations, our clients are able to assess the benchmarkingresults in the context of prevalent practices. For many topics, we maintaincompetitive and benchmark practices that enhance the interpretation of thefindings and provide trends.
